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sampleEcommerce
Firm.n.Fold
A full-featured ecommerce storefront for Australia's principal massage equipment supplier, celebrating 40 years of industry leadership with over 300 products across multiple categories.
Challenge
Support a large, diverse product catalogue spanning massage tables, accessories, oils, and professional equipment while maintaining fast product discovery. The platform needed to handle complex shipping requirements, customer rewards programs, equipment hire services, and professional workshop bookings alongside standard ecommerce functionality.
Solution
Developed a WooCommerce-based ecommerce platform with category-driven navigation and advanced product filtering. Implemented customer account functionality with rewards program integration, equipment hire booking system, and workshop registration. Created resource sections for distributors, massage schools, and professional therapists.
Project snapshot
Highlights
Comprehensive 300+ product catalogue with multiple categories
Customer rewards program with lifetime discounts
Equipment hire booking system integration
Professional workshop and training registration
Multi-location support (Gold Coast and Melbourne)
Key features
Category navigation (Tables, Seated Equipment, Accessories, Oils & Balms, Stone Massage, Clinic Accessories)
Product search with filtering by type and use case
Shopping cart with Zip payment integration
Customer account portal with order history
Therapist resources and MSDS documentation
Freight calculator and warranty information
Results
Faster product discovery via hierarchical category navigation
Streamlined cart-to-checkout journey reducing abandonment
Integrated customer rewards program driving repeat purchases
Simplified product catalogue management for 300+ SKUs
Consolidated hire equipment and workshop bookings online
Portfolio samples represent work completed for clients. All trademarks and brands remain the property of their respective owners. If you are a past client and would like your project removed or described differently, please contact us.